Privacy Policy
Last Updated: January 2026
1. Introduction
Welcome to Happy Medics (“we,” “our,” or “us”), a brand owned by Maerfield Medical Limited. We are committed to protecting your privacy and handling your personal data responsibly. This Privacy Policy explains how we collect, use, and protect your information when you use our website, courses, newsletters, and related services.
By using our website or services, you agree to the collection and use of information in accordance with this policy.
2. Information We Collect
We collect the following types of information:
2.1 Personal Information You Provide
When you sign up for our newsletter, purchase a course, join a waitlist, or contact us, you may provide:
• Name and email address
• Stage of training (e.g., FY1, FY2, IMT, IMG, medical student)
• Billing and payment details (processed securely by third-party providers)
• Account login credentials for course access
• Survey responses and feedback you voluntarily provide
2.2 Automatically Collected Information
When you visit our website, we may automatically collect:
• IP address and approximate location
• Device type, browser information, and operating system
• Pages visited, time spent on our website, and navigation patterns
• Cookies and tracking technologies (see Section 7 for details)
2.3 Payment Information
We use third-party payment processors (including WooCommerce and Stripe) to handle transactions securely. We do not store your full payment card details on our servers.
3. How We Use Your Information
We use your information for the following purposes:
• To provide and manage our services, including CPD-accredited courses (such as the Acute Medicine Course), free educational content, and study resources
• To deliver our newsletters (Clinical Decisions Explained and the On-Call Survival Guide series) and educational updates
• To process course purchases and deliver access to paid content
• To send important service updates, account notifications, and marketing emails (you can opt out of marketing at any time)
• To understand the needs and backgrounds of our audience (e.g., stage of training) to improve course delivery and content relevance
• To issue CPD certificates and maintain records required for CPD accreditation
• To comply with legal and regulatory requirements
4. Legal Basis for Processing
We process your personal data based on:
Contractual necessity – To fulfil course purchases, deliver newsletter subscriptions, and provide requested services
Legitimate interests – To improve our services, personalise content, and communicate relevant educational updates
Legal obligations – When required by law (e.g., tax records, fraud prevention, CPD accreditation requirements)
Consent – For marketing emails and optional data collection (you can withdraw consent at any time)
5. Data Sharing and Third Parties
We do not sell or share your personal data with third parties for their marketing purposes. However, we may share data with the following service providers who help us operate our business:
MailerLite – Email marketing platform for newsletter delivery and subscriber management
WooCommerce/Stripe – Payment processing for course purchases
LearnDash – Learning management system for course delivery
Vimeo – Video hosting for course content
Zoom – Live session delivery for CPD-accredited teaching days
CPD UK – CPD accreditation body (for certificate issuance and accreditation records)
Google Analytics – Website analytics and performance tracking
All third-party service providers are contractually required to comply with data protection regulations and process your data only for the purposes we specify.
We may also share data with legal authorities when required by law or to protect our rights and security.
6. Data Transfers
Some of our service providers (such as MailerLite, Vimeo, and Zoom) may process data outside the UK and European Economic Area. Where this occurs, we ensure appropriate safeguards are in place, including Standard Contractual Clauses approved by the UK Information Commissioner’s Office.
7. Cookies and Tracking Technologies
We use cookies to enhance your browsing experience and improve our services. Cookies may:
• Remember your login details and preferences
• Track website analytics and performance
• Enable essential website functionality
You can disable cookies through your browser settings, but some features may not function properly.
8. Data Retention
We retain personal data only as long as necessary for the purposes outlined in this policy:
Newsletter subscribers: Until you unsubscribe, plus a short period to process the request
Course purchasers: For the duration of your course access plus 7 years for tax and legal compliance
CPD records: As required by CPD accreditation bodies (typically 5 years)
We will securely delete or anonymise data once it is no longer required.
9. Data Security
We implement appropriate technical and organisational measures to protect your personal data from unauthorised access, loss, or misuse. This includes secure hosting, encrypted connections (HTTPS), and restricted access to personal data. However, no method of online transmission is 100% secure.
10. Your Rights
Under UK GDPR, you have the following rights:
Access – Request a copy of your personal data
Correction – Correct inaccurate or incomplete data
Deletion – Request deletion of your data under certain circumstances
Objection – Object to processing based on legitimate interests
Data portability – Request transfer of your data to another service provider
Withdraw consent – Withdraw consent for marketing communications at any time
To exercise your rights, contact us at support@happymedics.org.uk. We will respond within one month.
You also have the right to lodge a complaint with the Information Commissioner’s Office (ICO) if you believe your data protection rights have been violated.
11. Marketing Communications
When you subscribe to our newsletter or purchase a course, you may receive:
• Weekly educational emails (Clinical Decisions Explained, framework explainers, on-call tips)
• Course updates and early-bird notifications
• Occasional promotional content about Happy Medics courses and resources
You can unsubscribe from marketing emails at any time using the link provided in each email. Unsubscribing from marketing will not affect essential service communications (e.g., course access information, purchase confirmations).
12. Changes to This Privacy Policy
We may update this Privacy Policy from time to time. Any changes will be posted on this page with an updated “Last Updated” date. Significant changes will be communicated to you directly via email.
13. Contact Us
If you have any questions about this Privacy Policy or how we handle your data, please contact us:
Email: support@happymedics.org.uk
Website: happymedics.org.uk
Data Controller: Maerfield Medical Limited